Sponsorship Opportunities
Partner With the Fredericksburg Food & Wine Festival
Fredericksburg Food & Wine Festival offers a variety of partnership opportunities for brands looking to connect with a passionate audience of food and wine enthusiasts.
Partnership opportunities include custom activations, exhibitor opportunities, media collaborations, and hospitality partnerships.
Our team works closely with partners to create meaningful collaborations that enhance the festival experience.
Custom Partnerships
Custom Partnerships offer the most dynamic way to showcase your brand throughout the Fredericksburg Food & Wine Festival experience.
Through tailored activations across festival events, Preview Week programming, and digital platforms, partners gain direct access to highly engaged audiences of culinary travelers, wine enthusiasts, and hospitality leaders.
Exhibitor Opportunities
During Festival Weekend, exhibitors participate in the Grand Tasting Pavilion—one of the largest tasting experiences in the Texas Hill Country.
Food, beverage, and artisanal brands have the opportunity to showcase their products, connect with attendees, and introduce new audiences to their offerings through sampling experiences and brand activations.
Trade Partnerships
Trade partners provide products, services, or venues that help make the festival possible.
These in-kind contributions play a vital role in creating the exceptional experiences guests expect while allowing partners to showcase their brand directly within the festival environment.
Media Partnerships
The Fredericksburg Food & Wine Festival collaborates with regional and national media partners who help share the stories of the chefs, wineries, and culinary culture that define the Texas Hill Country.
Through integrated media partnerships, publications and platforms can engage with the festival audience while bringing their brand to life through editorial coverage and experiential storytelling.
Accommodations Partnerships
Fredericksburg’s renowned hospitality industry plays a key role in welcoming festival guests, chefs, winemakers, and media from across the country.
Our accommodations partners help showcase the very best of Hill Country hospitality while providing unforgettable experiences for visiting culinary talent and festival attendees.